Orsayor: Do you think Facebook helps or hinders an author career?
Jumata:Well, that depends on how an author uses it. I see so many authors—especially indie authors—who forget the most important word in the phrase “social media,” and that’s “social.” Readers who request an author’s “friendship” on Facebook don’t do it so authors can turn their news feeds into their personal dumping grounds for constant ads and reminders about their book projects.
They want to be our Facebook friends because they want to take a glimpse into our lives and learn how we’re responding to current events, discover what types of music we like, books that we’re reading, or television shows we might be watching when we’re not writing.
The most successful authors engage with their readers on Facebook. Get people to like them more, beyond just their work. And let’s be honest, when people like you, they will support you. Retweet your blasts. Mention you in their status update, which leads to you being exposed to potential new readers.
I am quick to block or de-friend a person if all they do is post are pleas for people to buy their book. Hello, most people who “friend” you on Facebook already have your books, now they want to know who YOU are aside from your work.
Think about Facebook as a party or any type of intimate social gathering. Do you want to end up stuck in a conversation with the person who is doing nothing but talking about themselves or trying to sell you something? I think not!